Who Needs Luck When You Have Love: A Conversation with LUCKYandLOVE

A few weeks ago Echosynthetic introduced you to LUCKYandLOVE with our review of their debut, Lucky+Love. I really enjoyed the album so I was thrilled to find out they were interested in an interview. This LA based duo is definitely on the right track and I’m happy to present to you my conversation with LUCKYandLOVE.


For new listeners, who is LUCKYandLOVE?

LUCKYandLOVE is April Love and Loren Luck, we met in Silver Lake Los Angeles, at the Good Luck Bar and basically fell in love musically and otherwise.  We perform as a duo, playing electronic gear such as moogs, keytars (that’s a new edition), op1s, live loopers, various Rolands sequencers, and various drum pads. What comes out is a combination of electro pop, dance, downtempo, synthwave, coldwave, darkwave, indietronica etc.

What’s your story? What got you into music?

LOREN: Music got into me

You just released your debut LP! How do you feel now that it’s out?

We feel relieved that everything is going so smoothly thanks to our distribution with SRD (Southern Record Distributors) and the publicity and radio campaign being carried out by Shameless Promotion PR. Thanks to their support we now have our LP and CD in record stores all over the world, including Forced Exposure’s catalog. So, far we know we are at End of Ear in Austin, Easy Street in Seattle, Cosmic Vinyl in LA, Bull Moose in Maine and New Hampshire. In the UK Resident, Five Rise, Hot Salvation and Norman’s. Good Fellas in Italy and Cargo in Germany. It’s also available for people with bigger stores like Barnes and Noble, and HMV in Ireland.  Now people can avoid the shipping cost and request our vinyl or CD at their favorite local shop.

What is your writing process like?

We just start playing, create a beat, throw in a bass line, and the melody evolves out of that. We record the scratch tracks and then we add more or take way.

LOREN: For me as a drummer, I try to lay down the beat and work from there. Just out of personal preference because we like happy accidents and we are impatient, when we perform we don’t use any DAWs like Ableton. Everything we do is strictly capturing live looping.  It’s about the feeling of what sounds right, and how we compliment our instruments together. I use a lot of effects on my synths to create different sounds and landscapes that are not available on the presets.  Sometimes we go back and redo them and they sound better. Sometimes we can write a song and boom there it is. It’s very easy for us to write songs. April is a very good lyricist, and can improvise on the spot.  We really have a lot of songs, a lot of times there is practice and performing, and then there are new songs and recording. I start out with a multi track where I can perform/record drums and percussion, starting with a verse, later a chorus then bridges and breaks. I use electronic pads live to capture the drums.  Sometimes I’ll sequence drums. Then I throw in a looped melody part that matches April’s melody or what’s in my head.  April sometimes has a bass line and breaks into the song, experimenting with new sounds and effects.

APRIL: I spent years writing in coffee shops in my journals, and I still do that, but for song writing with Loren, I generally come up with the lyrics in the moment, and they just flow out while we are experimenting with sounds and chord progressions.

Favorite song on the record?

April: Not great with choosing ‘favorites’ in general because it depends on my mood, but if I had to be stuck on an island only listening to one song, it would probably be Taureon since it’s so layered and full.

LuckyAndLove 3 - photo credit Loren Luck

What other artists are you listening to lately?

Tycho – Drive

What were your biggest influences?

APRIL:  I am really influenced by independent culture and record labels like K Records, Kill Rock Stars, Barsuk and Dangerbird. I always got inspired when dancing at a club, whether it was DNA Lounge or Cat Club in San Francisco, Part Time Punks or Club Underground in LA. Friends and I would be dancing and a singing along, and I always wanted to be that person singing what everyone is dancing too.  Early on my mom collected vinyl (eventually got rid of them) and had a piano for us to play on, and my dad knew a lot of lyrics to songs and we would sing in the car.

LOREN:  Reggie Watts because his live looping performances are incredibly entertaining like jazz, it’s different every time. The happy accidents and free form improvisation with electronic music interests me.

When you aren’t making music, what do you do for fun?

Hanging out with friends for drinks, hiking in the Angeles Forest, and designing/making art.

What are your plans for the rest of 2017?

We are planning more art directed photo shoots, we are also finishing up our second record, which will be finished by the end of this year…we don’t know a release date yet. We’ll have a surprise release that will be coming out before that. We have a special live stream show August 26 and we are playing at HM157 on September 30th.

Anyone you’d like to thank or shout out?

We’d like to thank our friends and family. We’d like to especially thank right now, Stephen Barron our video director, Shauna from Shameless Promotion PR and engineers Be Hussey, Josiah Mazzachi, John Fryer, and a shout out to photographer Shelby Griffiths, Jayk Gallagher at All Scene Eye, Charon Nogues at HM157, and Guy Sirman at SRD.

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